Principal Product Manager (Measurement)

• We are hiring a Principal Product Manager, Measurement in our New York office

• Our Decision Maker Targeting products are a critical part of our clients’ strategic execution. Applecart is used as an amplification layer for their ongoing communications with a broad cross-section of key stakeholders. Quantifying the impact of using Applecart audiences across all of these communication strategies is essential to our clients’ success

• In this critical role, you will drive the product vision and execution of our measurement and insights products as we grow our offering and client base. The ideal candidate would combine enterprise product expertise with a deep technical understanding of media measurement and/or research methods

• Define and build the next generation of our Insights & Optimization offerings in collaboration with a cross-functional team of engineers, data scientists, product managers, and sales and client service leads

• Own the product strategy, business planning, roadmap and requirements definition for your own product offering

• Evangelize product solutions with internal teams, clients and industry partners

• Collect client feedback via both direct and indirect channels and translate them into product requirements where applicable

• Collaborate with key clients on implementation strategy and adoption of new features

• Manage high visibility product launches and define and track KPIs to measure success and identify ongoing improvements

Benefits

• 35 days of Paid Time Off: 20 vacation days, 10 personal days, 5 sick days

• 14 company holidays

• Bereavement leave

• 16 weeks of fully paid parental leave inclusive of birth and adoption for primary and secondary caregivers

• Frequent company-wide and team social events such as games nights, cooking classes, summer boat cruises, paint & sip, karaoke, escape rooms, bowling, team dinners, baseball games, holiday parties, and plenty more

• Stocked fridge full of drinks and plenty of healthy (and less healthy) snacks

• Weekly happy hour and bagel breakfast

• Pre-tax commuter benefits

• $300 workstation budget to personalize your at-home or in-office space

• Hybrid in-office setup: we work from our offices in midtown Manhattan every Tuesday - Thursday and give the option to work from anywhere on Monday and Friday

• Applecart pays 75% contribution towards Medical, Dental and Vision

• 401(k) with 4% company match

• HSA and FSA

• OneMedical: On-demand primary care free to all employee whether you take our insurance or not

• Health Advocate: Personal healthcare concierge

• Teladoc: Network of virtual healthcare providers

• Talkspace: Online mental health therapy

• Headspace: Full access to the meditation app

• Kindbody: Fertility and gynecology services- 8+ years of experience in a product management role

• Experience working closely and effectively with a geographically distributed team and managing asynchronous communication across distant time zones

• BA/BS degree with engineering or technical major preferred, but not required

• Passionate about problem solving, learning, and figuring out the nuts and bolts of “how things work.”

• Personally worked on projects to roll out measurement technology solutions to large enterprises and/or their agencies including both the end client reporting and underlying methodology

• Ability to thrive in a highly dynamic environment where priorities can shift outside of planning periods

• Have an exceptional technical background, enjoy in-depth discussions with engineers, and understand the implications and tradeoffs of design decisions

• Ability to tell stories with data - well-versed in analytics, data visualization, and communicating simple, actionable insights to people across all roles and levels. Experience communicating business impact to C-suite audiences is a plus

• Deep understanding of digital marketing, advertising technology, market research, or a similar industry with specific expertise in media effectiveness measurement

• Excellent collaboration and project management skills to manage many moving parts across internal teams and partners