Digital Marketing MANAGER

Role Description

We are seeking a strategic and results-driven Digital Marketing Manager to lead digital marketing initiatives that strengthen brand visibility, customer engagement, lead generation, and business growth. The role involves developing and executing integrated digital marketing strategies across search, social media, email, content, paid advertising, and other digital channels. The successful candidate will analyze campaign performance, optimize marketing activities, manage digital platforms, and collaborate with creative, sales, product, and commercial teams to deliver measurable results. Strong analytical thinking, creativity, communication, and commercial awareness are essential.

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, Communications, Business, or a related discipline.

• Strong understanding of digital marketing strategies, customer acquisition, content marketing, SEO, SEM, social media, and email marketing.

• Proficiency in digital analytics, advertising platforms, CRM tools, and marketing automation systems.

• Strong analytical and data-driven mindset with the ability to interpret campaign performance and customer insights.

• Excellent project management, communication, presentation, and stakeholder management skills.

• Ability to develop compelling digital campaigns aligned with brand and business objectives.

• Knowledge of conversion optimization, marketing funnels, customer journeys, and performance marketing.

• Strong creativity, attention to detail, and ability to manage multiple campaigns and priorities.

• Strategic, innovative, adaptable, commercially minded, and results-oriented approach.