We are seeking an experienced Group Marketing Manager to lead marketing strategy and performance across a diversified portfolio of businesses covering Real Estate Development, Construction, Facilities Management, Manufacturing and Fit-Out.

The successful candidate will be responsible for developing the Group's overall marketing strategy while creating business-specific marketing plans aligned with the commercial objectives, target customers and market requirements of each business unit.

This is a senior strategic and commercially accountable marketing role and requires proven experience managing multiple brands/business units and both B2B and B2C marketing activities.

Key Responsibilities

Develop and implement the annual Group marketing strategy.
Develop individual marketing plans for each business unit.
Manage Group brand architecture, corporate identity and brand guidelines.
Lead real estate project branding, positioning, launches and lead-generation campaigns.
Support property Sales with qualified buyer and investor lead generation.
Strengthen Construction marketing through corporate profiles, project portfolios, case studies, capability statements and prequalification materials.
Support FM business development, client acquisition, retention and cross-selling.
Develop product and market strategies for manufacturing businesses.
Lead B2B and B2C digital marketing campaigns.
Manage Group and business-unit websites, SEO, paid advertising, social media, email and marketing automation.
Lead corporate communications, PR, media relations, project announcements and reputation management.
Prepare and manage annual and project-specific marketing budgets.
Manage advertising, digital, PR, creative, media and event agencies.
Establish KPIs and monitor campaign performance, qualified leads, conversions, customer acquisition and ROI.
Prepare management dashboards and present marketing performance to executive management.
Lead, develop and manage the Group marketing team.

Mandatory Requirements

Bachelor's degree in Marketing, Business Administration, Communications, Digital Marketing or related field.
Minimum 10 years of progressive marketing experience.
Minimum 3 years in a Marketing Manager/leadership position.
Experience managing marketing across multiple companies, brands or business units.
Direct professional experience in at least two of the following sectors: Real Estate Development, Construction, Facilities Management, Manufacturing or Fit-Out.
Strong exposure to real estate, construction or the built-environment sector.
Proven experience developing corporate/group marketing strategies.
Experience managing both B2B and B2C marketing.
Strong digital marketing and lead-generation capabilities.
Experience managing significant marketing budgets.
Experience managing internal marketing teams and external agencies.
Strong Qatar/GCC market knowledge.
Demonstrated commercial marketing results.
Excellent English communication and presentation skills.
Arabic is strongly preferred.

Preferred Qualifications & Experience

MBA or Master's degree in Marketing, CIM or relevant professional marketing certifications are advantageous. Experience working for a diversified group, holding company, major real estate developer, construction group or industrial organisation within Qatar/GCC will be highly preferred.

Important Screening Note

This position is not intended for candidates whose experience is primarily limited to social media management, content creation, events or graphic design.

Applicants should demonstrate strategic marketing leadership, multi-business exposure, budget ownership and measurable commercial achievements.

Candidates are encouraged to clearly highlight the following in their CV: sectors managed, companies/business units handled, Qatar/GCC experience, major campaigns or property launches, annual marketing budgets, team size, lead-generation achievements and measurable revenue/sales contribution.

Work Location: In person

Group Marketing Manager

Visa & sponsorship

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