
Senior Marketing Specialist
Kaizo
Job description
**Senior Marketing Manager
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Location: Europe, Amsterdam preferred (hybrid or remote possible) Competitive salary Start date: as soon as possible
**Letâs be blunt: Kaizo doesnât have a real marketing engine yet.
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Weâve had marketers before, but the company we are today is a different company. Over the past 18 months weâve signed enterprise customers like Canva, Instacart, UiPath and Indeed. Weâve also rebuilt our product around a new reality: support teams now run on a mix of human agents and AI agents, and someone has to check the quality of both. Kaizo is the independent Agentic QA layer for that hybrid workforce. We work across helpdesks and Customer Service platforms, and we donât build AI agents of our own, so we have no reason to mark our own homework.
The problem is that the market doesnât know this yet. Weâre the customer service industryâs best-kept secret.
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The website architecture has just been rebuilt, but the content is outdated and doesnât tell todayâs story.
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We have strong enterprise customer stories that nobody has written up.
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Inbound is no longer enough. AI search has changed how buyers find vendors, so pipeline now has to come from outbound, partners, events and reputation.
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Weâre going to the field and starting to attend international events.
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Sales doesnât have all the decks, battlecards and collateral it needs.
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Outbound has started, and it needs content behind it.
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Thatâs where you come in.
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**What this role really is
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We need a senior marketer who wants to build from scratch, and who sees a blank page as an opportunity, not a threat. Youâll be the one who:
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Brings the website to life so it reflects who we are today and gets found, by people and by AI search.
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Turns our enterprise wins into case studies and references that open new doors.
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Owns our review and analyst presence : a proper G2 strategy, competitor and comparison pages that convert, and support for analyst relations.
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Gives Sales and CS the content, one-pagers, battlecards and decks that win deals and renewals.
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Starts product marketing : positioning, launches, and clear messaging on AutoQA, Agentic QA, Insights and AI Coaching for customers and prospects.
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Builds our brand through thought leadership , PR and executive content on the future of CX quality in an AI-agent world.
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Owns our social channels and online reputation .
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Defines and runs a field marketing plan, so Kaizo shows up at the international events that matter to our enterprise ICP.
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Works with Sales on outbound and partner campaigns , including our helpdesk and Customer Service ecosystem partners.
You wonât inherit a polished machine. Youâll be the architect, the builder and the driver of Kaizoâs marketing.
**The deal
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Location: Amsterdam preferred, flexible across Europe, hybrid or remote possible.
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Reporting: directly to Thibaud, Co-CEO, as part of the commercial leadership team.
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Real ownership, a fast feedback loop with Sales and Product, and a seat at the table where positioning gets decided.
**Why this matters
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Marketing is the missing piece in Kaizoâs growth engine. The product is there, the enterprise customers are there and the deals are there. Now the market needs to know it, and we need demand that scales.
If you succeed, your fingerprints will be all over Kaizoâs next growth chapter:
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From a handful of enterprise logos â recognised category voice
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From inbound dependency â repeatable, multi-channel pipeline
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From scrappy content â thought leadership
â If youâre looking for a comfortable role with a big team, a big budget and playbooks already written, this isnât it.
â If you want to build the marketing engine that takes Kaizo from great product to visible market leader, letâs talk.
Requirements
Who you are
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A content-first marketer. Storytelling is your edge, not growth hacks.
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Youâve marketed complex B2B SaaS, ideally to enterprise buyers with long sales cycles and buying committees.
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Youâre hands-on: you write, edit, brief designers, manage freelancers and run campaigns yourself.
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You know what good marketing ops looks like, and you can get by with lean tools (we run on HubSpot).
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You understand how AI search is changing B2B discovery, and you know how to adapt SEO and content to it.
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Your English is native or near-native. Everything we publish has to read sharp and professional.
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Bonus: AI, QA and CX excite you, and acronyms donât scare you. Youâre keen to learn our product, our customersâ pain points and the trends on both the CX and QA sides.
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Bonus: experience with field events, G2 or analyst relations, or partner and ecosystem marketing.
**Equal opportunities
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At Kaizo, we believe diversity drives innovation. Weâre committed to an inclusive environment where everyone feels respected, supported and able to do their best work. We welcome applications from people of all backgrounds, regardless of age, gender identity, race, sexual orientation, disability, religion or beliefs. If youâre excited about this role but donât meet every requirement, weâd still love to hear from you.