Senior Product Manager

Job Summary:

The purpose of this position is to drive and execute portfolio strategy and manage our products from product development and management perspective for different segments ( B2B and B2C).

Summary of Responsibilities:

Product Development and Management for B2B and B2C Products:

• Roadmap Planning:

  Develop product roadmaps and budget revenues aligned with overall strategy.

• Market Analysis:

  Identify target markets and customer trends to determine product needs.

• Product Concept Creation:

  Design products based on market benchmarks and customer requirements.

• Product Design and Approval:

  Collaborate with stakeholders to finalize and approve product designs.

• Market Delivery:

  Oversee technical implementation, testing, and market launch, including communication and sales training.

Product Performance Monitoring:

• Performance Analysis:

  Track product performance and implement corrective actions as necessary.

• Promotional Activities:

  Run campaigns to stimulate demand and boost sales.

• Customer Value Management (CVM):

  Upsell and cross-sell to enhance revenue and customer lifetime value.

• Sales Support:

  Assist the sales team with customized solutions and RFP responses.

• Churn Prevention:

  Implement retention strategies and improve customer experience based on feedback.

Pricing and Bidding Support:

• Pricing Development:

  Create pricing strategies to meet annual targets and support bidding processes.

• Decision-Making Support:

  Provide recommendations for pricing and profitability to executive management.

• Approval Processes:

  Establish regular pricing review meetings with relevant teams.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field; Master’s degree preferred.

• 3+ years of experience in portfolio management.

• Excellent communication and interpersonal skills.